Incorporated in 2015, Bira 91 is India’s leading craft beer brand manufactured by B9 Beverages Private Ltd. Today, Bira91 is the rage amongst millennials for offering its flavoursome beers, strong draft network, and bold identity. According to a report from Moneycontrol, the company is looking to raise $100 million of capital. The Bira 91 raised $30 million from Japan’s beverages firm Kiring Holdings in January 2021 and now it has raised $10 million from Japan’s MUFG Bank as a conventional debt. Now the company is valued at $931 million. However, the Delhi-based B9 Beverages is backed up by the private equity firm Sequoia Capital. The company is seeking to raise about $100 million for growth capital to support its expansion plans and marketing spending by selling a few stakes. According to the media reports, the company has appointed investment bank Lincoln International to crack the deal. In addition, Sequoia might hold about 45% stake in the company; Kirin may hold even less than 10%, while the founder of Bira B9, Ankur Jain, owns about 30% of shares as per the reports.
In May 2019, B9 Beverages raised about $4.3 million from Sixth Sense Ventures, a Mumbai-based consumer-focused venture capital fund. In April 2020, it also raised a fund of $30 million from Sequoia India and Belgian investor firm Sofina. The company aims to focus on mild beer, which is highly preferred by urban consumers. According to Anil Joshi, Managing Partner at Unicorn India Ventures, a venture capital firm, “Bira would be the next big brand to watch out for; they understand the pulse of the consumer and are coming up with the right product mix. Their visibility during (ICC Cricket) World Cup will give them additional leverage not only in India but also overseas,” I feel Bira has the potential to be among the top two brands in a few years in India,” he added further. So far, the company has raised funding of $340 million which the company plans on using for expansion purposes.
Stockify’s View On B9 Beverages
B9 Beverages has been a growing company since its inception. No wonder the company struggled a lot due to the Covid-19 pandemic. The company’s primary business was coming from selling Bira Beers in bars, pubs, and restaurants. During the COVID-19 time, the Beverage industry was one of the most affected sectors in the economy because bars, restaurants, pubs, etc., remained closed for a year. Therefore, the company needs funds to beat the market competition and maintain its significant position. This is the reason in the last year, the company raised millions of dollars from investors and now seeking to further raise $100 million. It is crystal clear that the company will make a splash in the beer industry, and if investors are looking to raise high ROI from their investment, then B9 Beverages is an ideal company for you to invest in due to its constant growth. The company’s share prices have seen a 40% increase as compared to 2022. Further, if you are not aware of how to go about buying Bira 91 unlisted shares, then Stockify is the right platform to help. We will provide you with all the necessary details to make an informed decision. Connect with us today.